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Crafting Your Narrative & Fundraising Appeal: Building a Compelling Case for Support
Crafting Your Narrative & Fundraising Appeal: Building a Compelling Case for Support

Fri, Mar 21

|

Kenosha

Crafting Your Narrative & Fundraising Appeal: Building a Compelling Case for Support

During this interactive module, participants will explore different strategies and best practices fund developers can use to effectively tell the story of their impact and outcomes of their work. Effective storytelling is essential to engaging donors, volunteers, staff and other supporters.

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Time & Location

Mar 21, 2025, 8:00 AM – 3:30 PM

Kenosha, 900 Wood Rd, Kenosha, WI 53144, USA

About the event

Module 2: Crafting Your Narrative and Fundraising Appeal: Building a Compelling Case for Support | Instructor: Rashidah Butler-Jackson |  3/21/25 | 8:00 am - 3:30 pm


Learn more here and register here.


Explore the essentials of crafting a compelling case for support and effectively narrating your organization’s mission to inspire donor engagement. This immersive module delves into tailoring your message for diverse audiences, integrating it across key publications like annual reports, proposals, solicitations, and digital platforms. Gain insights into successful solicitation strategies and master the art of the two-person ask. Practice pitching your narrative through interactive role-playing exercises with actual donors and philanthropists to refine your storytelling prowess.


  • Develop a system for regularly collecting and organizing data and evaluations that support storytelling for funders, supporters, and partners


  • Use data to write a compelling narrative that supports your organization’s goals


  • Identify key participants that should be included in the storytelling process


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